The challenge
As Sales and Marketing Operations Analyst, you’ll play a key role in scaling and optimizing our revenue engine across the full funnel — from lead generation to closed revenue. Your mission is to ensure data reliability, process efficiency, and clear performance visibility, enabling better decision-making across the business.
You’ll be part of the Revenue Operations ecosystem, working closely with Sales and Marketing stakeholders in a fast-paced SaaS environment. Depending on your background, your focus may lean more toward Sales Operations (pipeline management, forecasting, CRM optimization) or Marketing Operations (lead lifecycle, automation, funnel performance). However, the ideal profile brings a holistic view and understands how both areas connect to drive measurable impact.
Collaboration will be essential. You’ll work cross-functionally with Sales, Marketing, Finance, and Customer Success to align data, processes, and metrics across the entire customer journey. Your work will directly influence pipeline quality, conversion rates, and revenue predictability.
Requirements that are important for us
We are looking for a data-driven and process-oriented professional with experience in Sales Ops, Marketing Ops, or both — with a strong preference for profiles who can bridge both worlds and think in terms of a unified revenue engine.
Relevant experience and expected outcomes
5–7 years of experience in Sales Operations, Marketing Operations, or similar roles within a SaaS environment.
Strong hands-on experience with Salesforce (data model, reports, dashboards, flows, and automations).
Solid understanding of end-to-end SaaS funnel metrics (lead generation, MQL/SQL conversion, pipeline coverage, forecasting, ARR tracking).
Advanced proficiency in Excel / Google Sheets.
Fluent in Spanish and English.
Salesforce Administrator certification (Required).
In addition, at least one of the following certifications is required, and having both will be considered a strong advantage:
- Salesforce Sales Cloud Consultant — more focused on Sales pipeline management, forecasting, and CRM optimization.
- Salesforce Certified Marketing Cloud Account Engagement Foundations (Pardot) — more focused on Marketing automation, lead lifecycle, and funnel tracking.
Key skills and expected impact
Support and optimize the full revenue funnel, ensuring alignment between Marketing and Sales processes.
Improve data quality and CRM structure, enabling reliable reporting and decision-making.
Build and maintain dashboards and reports to track pipeline performance, conversion rates, and revenue metrics.
Support forecasting processes and pipeline reviews with accurate and actionable insights.
Connect marketing automation, lead scoring, and campaign performance with sales pipeline outcomes.
Collaborate cross-functionally to improve efficiency, reduce friction, and optimize go-to-market execution.
Bring a RevOps mindset, understanding Sales and Marketing as one integrated system rather than separate functions.
Tools
Salesforce as the core CRM and source of truth.
Tableau for dashboards and performance visibility.
Excel / Google Sheets for advanced analysis and operational reporting.
Collaboration tools to document processes and align teams on metrics and best practices.