About this role
Your role (no corporate nonsense version)
You’ll be the architect of alliances in Spain.
Your mission is NOT to sell to companies.
It’s to win over those who sell to companies.
You’ll identify Spanish MSPs and IT integrators with strong potential, capture their interest with demos that truly resonate, turn them into active partners, and guide them all the way to their very first invoice — because that’s when the real partnership begins.
You'll report to the Sales Manager. You’ll work closely with Marketing (to keep the pipeline flowing), Pre-Sales (to design smart technical solutions), and Partner Success (to make sure no one falls through the cracks).
ARR goals are ambitious — yes — but they’re realistic. And when you hit them, we celebrate properly.
A normal day in your life (that will be anything but normal)
Detective Mode: finding partners where others don’t look
Smart outbound sales: LinkedIn, email, phone, and in-person events across Spain.
Surgical prospecting of MSPs and IT integrators who want a vendor that makes their lives easier, not harder.
Lead qualification at speed — because time wasted is pipeline lost.
You’ll team up with Marketing on local events, webinars, and roadshows in Madrid, Barcelona, Valencia, or wherever business opportunities arise.
Because the best pipeline isn’t built in spreadsheets — it’s built through relationships.
Showtime: demos that convert
You’ll deliver tailored demos for each vertical — retail, hospitality, construction, professional services, education, industry...
You’ll show partners how to monetize every service, because a partner who doesn’t profit, doesn’t stay.
You’ll manage the entire sales cycle: discovery → demo → proposal → closing → onboarding.
Your monthly target: demos delivered + conversion rate above 30%.
No sorcery, no luck — just process and skill.
Liftoff: activation and first euros
You’ll stay by each partner’s side until their first billing (your favorite KPI).
You’ll collaborate with Pre-Sales to craft custom technical solutions: DRaaS, RDS, Storage, Marketplace bundles.
You’ll ensure hands-on follow-up during those crucial early weeks — because strong starts lead to long-term success.
Growth: growing together or not at all
You’ll design expansion plans to increase wallet share and drive cross-sell: if they start with VMs, why not RMM or cybersecurity next?
You’ll maintain churn below 5%, because retention is built on presence, not pressure.
You’ll take part in quarterly QBRs, bringing insight, accountability, and strategy to the table.
Teamwork: because no one wins alone
Continuous feedback with Marketing on campaign performance and lead quality.
Direct input to Product and Engineering — because in our culture, Sales doesn’t just sell, it helps shape what’s next.
Pipeline always updated in Salesforce, forecasts precise, transparency total.
You’ll proudly represent Jotelulu in Spain at trade shows, vendor events (Microsoft, Fortinet, Cisco, Sage, etc.), and joint demonstrations with partners and distributors.
You’re our ideal AE if...
✅ You have 3–5 years of B2B sales experience (cloud, hosting, IT channel… you know the drill).
✅ You’ve successfully activated real partners (MSPs, VARs, distributors).
✅ You understand IaaS, virtualization, backup/DR, remote desktop without breaking a sweat.
✅ Salesforce, Apollo, Power BI — for you, these are daily tools, not buzzwords.
✅ You communicate comfortably with both technical and executive audiences.
✅ You believe building long-term relationships beats short-term wins every single time.
You’ll win our hearts (and probably the job faster) if...
You come from companies with a solid presence in Spain like Gigas, Grupo Aire, IONOS, Arsys, Claranet, or OVHCloud.
You’re fluent in Spanish and English (and if you also speak Portuguese or French, we might just call you a unicorn).
Traveling across your region (Madrid, Barcelona, or nearby) energizes you rather than drains you.
You’re data-driven, autonomous, and thrive in fast-growth environments.


